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Business and finance
BTEC Tech Award Enterprise: Component 3 - 08, 09, 10: Market segmentation
Resources for the last three lessons of Component 3 - Learning Aim A.
There are x2 presentations, with the x6 associated worksheets, and a test for the end of the 10th lesson.
These resources are more than sufficient for three lessons. I am teaching alongside Component 2, so there are one or two references to link these, but nothing major that will detract if you are teaching them separately.
There are also very minor references to local businesses, but you can easily change these to businesses that are local to you.
Effectively this is a bundle - each of the document names are preceded with a number to help you identify which ones go with which lesson
Documents numbered 8 & 9 go with presentation 8, since I have now combined the presentation for 8&9 & updated the resource.
Enjoy!
BTEC Tech Award Enterprise: Component 1 - stuff to help start off Task 2 (P3)
This lesson focuses on thinking of customer needs, wants and desires in the two enterprises that students have selected to write about and methods an enterprise might use to gather this information,
It is designed to prepare them to start of Task 2 - ( P3).
There is a lot of questioning built in, with 3 sheets designed for students to make notes of their own ideas and to add to these as the lesson progresses.
BTEC Tech Award Enterprise: Component 1 - Cover Sheets for coursework
Two versions of cover sheets for Component 1 coursework folders to provide students with the assessment criteria and to tick off work as it gets done.
Both have explanatory text / guidance on the back to help the students understand - in one case, the bigger picture, and in the other case, the nature of the work they must produce for each task.
BTEC Tech Award Enterprise: Component 1 - stuff to help with D1 (internal & external factors ...)
These resources are designed for planning the D1 aspect of Component 1 courswork.
Some of these make mention of businesses local to our school, but I have left these in so that you have the choice to ignore/delete those bits, or to edit them to reflect businesses closer to your school.
There are three presentations and worksheets to go with them for the students to make notes. They are sufficient for 2 or 3 lessons.
BTEC Tech Award Enterprise: Component 3 - 07: Types of market (B2B, B2C)
Resources for the seventh topic in Component 3.
Lesson presentation and two worksheets.
BTEC Tech Award Enterprise: Component 3 - 06: Direct marketing
Resources for the sixth topic in Component 3.
Lesson presentation and two worksheets.
BTEC Tech Award Enterprise: Component 3 - 05: Public relations
Resources for the fifth topic of Component 3.
Lesson presentation and a selection of worksheets - probably sufficient for a double lesson.
BTEC Tech Award Enterprise: Component 3 - 04: Personal selling
Lesson presentation and worksheet for the fourth topic in Component 3.
BTEC Tech Award Enterprise: Component 3 - 03: Sales promotions
Lesson presentation, images for group activity and a worksheet for the third topic in Component 3.
BTEC Tech Award Enterprise: Component 3 - 02: Advertising methods
Lesson presentation and worksheet for second topic in Component 3.
BTEC Tech Award Enterprise: Component 3 - 01: Promotional mix – methods and message
Detailed presentation and double-sided worksheet for this lesson.
BTEC Tech Award Enterprise: Component 1 - 33 & 34: Measuring the success of an SME
Resources for the last two lessons of Component 1, including both lesson presentations, worksheets, data sheet, and topic confidence rating sheet.
The worksheet for lesson 34 features businesses local to our school, but the document is editable so that you can swap these to businesses near to your own school.
BTEC Tech Award Enterprise: Component 1 - 31 & 32: SWOT & PEST
Resources for two lessons.
Attached: a presentation for the SWOT lesson, and presentation for the PEST lesson.
The worksheets for the activity feature businesses close to our school, but the documents are editable so that you can change these to businesses near your own school.
BTEC Tech Award Enterprise: Component 1 - 28, 29 & 30: External factors that impact on costs
The presentation and worksheet for lesson 29 make reference to two businesses local to our school. The task works as is, but you may choose to change these to businesses that are nearer to your own school. The documents are editable for this.
BTEC Tech Award Enterprise: Component 1 - 26 & 27: Internal factors that impact on costs
The presentation for lesson 26 makes reference to some businesses local to our school. The activity can be done as is, or you could change the businesses to some that are near your school if you choose.
BTEC Tech Award Enterprise: Component 1 - 21, 22 & 23: Understanding competitors
Here are the resources for lessons 21, 22 and 23 of this series - ‘Understanding competitors’. The THREE lessons cover:
21 - Price and quality
22 - Availability and USPs
23 - How products stand out
There are presentations, starters, worksheets, homeworks, self assessment…
Lesson 21 has a task that requires the students to compare two local SMEs, so I have uploaded editable documents so that you can change these to SMEs near to your OWN school.
Lesson 22 has a task that involves a number of local businesses, so I have uploaded the editable version of the list of company names for cutting up and putting ‘in the hat’ - you can change these to SMEs local to YOUR school.
Lesson 23 presentation makes references to two businesses local to our school (which I think have now both closed down anyhow!!) and a chocolatier which has also now closed down. I have therefore uploaded editable documents here too, so that you can change these to SMEs near to your OWN school. I will try to make time to replace these businesses with ones that are surviving for next academic year.
As with Learning Aim A, I am not uploading my practice assessment resources, because they are too heavily based on businesses local to our school, and not relevant to your students.
Hence, the next set of lesson resources in this series will be lessons 26 and 27.
BTEC Tech Award Enterprise: Component 1 - 19 & 20: Secondary research
Here are resources for two lessons in this series - 19 and 20 - ‘Secondary research’
Online research and company materials
Market reports and government reports
The homework task of lesson 20 is specific to the borough within which our school lies (Islington), so I have left the relevant documents editable, so that if you choose, you can change these to make them more relevant to the borough/county in which YOUR school lies.
BTEC Tech Award Enterprise: Component 1 - 17 & 18: Primary research
These resources are for TWO lessons: lessons 17 and 18 in the series.
Primary research - questionnaires and observations
Primry research - interviews, focus groups and surveys
For each there are presentations and worksheets.
Lesson 18 makes reference to a pizza restaurant local to our school, so I have uploaded editable documents so that you can change the business to one that is near YOUR school. If you have a pizza restaurant, all the better, but it could be any SME really.
The adjustments needed are only minor, if you feel you’d like to change the business.
BTEC Tech Award Enterprise: Component 1 - 16: Qualitative & quantitative market research
The 16th lesson in this series - Qualitative & quantitative market research.
Attached are the presentation and a number of other documents for a lesson that refers to data relevant to our borough (Islington).
I will add it to the series in any case, as you can either use it as it is, the theory is just the same after all, or you could amend the documents to make them relevant to your borough/county.
And lucky for you if you’re in Islington : )
BTEC Tech Award Enterprise: Component 1 - 15: After-sales service & Linking products to customers
Here are the presentation and worksheets for the 15th lesson in this series - After-sales service & Linking products to customers.
The worksheet is editable because a part of it makes reference to businesses local to our school, so that you can change them to businesses that are nearer, or more relevant to your school.